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Brooke McKee Places in the AATCC Pitch It to Win It Competition

Brooke McKeeBrooke McKee, a Textile and Apparel Management student, won 3rd place in the AATCC Pitch It to Win It Competition for her submission of “The Environmental Faults of Fashion,” promoting her sustainable clothing company, BooRay Clo. Dr. Kerri McBee-Black was Brooke’s mentor for The Herman and Myrtle Goldstein Undergraduate Student Competition that highlights student projects from all areas of the textile/apparel supply chain. The competition supports the enhancement of the student’s textile education experience. Brooke first submitted a video pitching her idea and was then selected as a finalist. Brook then submitted a written paper discussing her project highlighting her focus to upcycle clothing into new sustainable designs and to educate her customers about sustainable shopping habits. Brooke’s entry was selected as a 3rd place winner and earned an award of $400.